Market Economicsinnovation evaluation strategy
Jenna Zhang
BCom (Hons) Economics & Finance

TeamSince her graduation Jenna has over five years' experience as an Ecological Economist at Market Economics.  During this time she has been involved in a variety of environmental, social and economic impact projects (e.g. Input-Output analysis, Social Accounting Matrix and CGE modelling) working with policy makers and planners in central and local government and other environmental agencies. 

Jenna has co-authored several publications including the Genuine Progress Indicator (GPI) for New Zealand and Auckland region. These provides an alternative indicator to GDP as a measure of sustainable welfare and are the first asssessments of their kind in New Zealand.

jenna@marketeconomics.co.nz
phone (09) 915 5524


Areas of Expertise

  • Economic impact assessment
  • Social impact assessment
  • Ecological economics
  • Economentric forecasting


Jenna is a contracted researcher for the New Zealand Centre for Ecological Economics (NZCEE) ... more.

© Copyright 2006 Market Economics

Website by Styrofirm